Based in the company's Clerkenwell offices, he joins as the business grows its property portfolio to six properties - from 99 units to 276 in the next 12 months.

"Ernest joins us from cutting-edge brand Generator Hostels, with previous marketing experience in health and leisure, hospitality and the restaurant industry, from start-up companies to leading brands. He will manage our marketing, social platforms and website, supporting our existing aparthotels, whilst creating awareness for our three new openings this year in Brighton, London and Manchester," said Dean Madge, managing director of Supercity Aparthotels.

Opuku said: "I'm excited to be joining the Supercity team during this crucial growth period in their journey. As a brand with so much potential operating within an emerging market, I'm equally excited to grow Supercity's online presence and drive the brand forward."